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The Company Strength Program™ (CSP) is a very effective training program for companies with 5 to 15 employees. It was designed to help entrepreneurs address the problems, issues and challenges typical at this stage of growth. It simply works!
The program contains very effective tools and training that owners can use to build a solid platform for growth. If your goal is to build a strong and profitable company it’s well worth checking into our testimonials. The Company Strength Program consistently delivers a great Return on Investment (ROI) – which means it pays for itself and delivers a whole lot more.
Why did You Go Into Business?Was it because you are good at what you do?
Was it because you wanted to get ahead in life?
Was it because you were interested in the challenge?
Was it because you believed that you could build a better company?
That’s why Rock Solid was built and that’s why the Company Strength Program was developed. It will help you reach your WHY better than another program on the market today. [email protected]
The Company Strength Program (CSP) is based on a unique and practical concept: people don’t own businesses, what they actually own are companies that do business with markets. Customers can give you their business and they can also take their business elsewhere. Then – realistically – how can you own it?
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The Company Strength Program (CSP) was developed for people who are currently in business. It is a very effective combination of one-to-one training plus working on projects that directly improve the strength of the company. Growing the business – which is
the activity level – is different from building a strong company – organization – that operates smoothly and profitably. It’s an innovative approach that makes achieving the results – you really want – a more straightforward and achievable goal.
In some cases, when your volume of business has already grown fairly quickly, you may be in the driver’s seat, but the business can be steering your life in the wrong direction. The day-to-day operations can take on a life of their own and it’s all too easy to get stuck dealing with never ending issues – without earning good profits. This is a sure sign that the company isn’t strong enough to handle the business that it’s processing.
It’s known as getting stuck in the Valley of the Lost Entrepreneurs. Lost because the time and money to start new entrepreneurial initiatives – within your company or elsewhere – are slim to none.
The CSP can and will help you build strength into your company. It’s a powerful concept that consistently delivers rock solid results. The program was developed over a period of 10+ years and it’s been successfully implemented by hundreds of companies in
a wide variety of business.
The Five Key Elements1. Profitability Growth Practices
The tools of the trade are Business Model Analysis, Forecast and Variance Reports, and Key Performance Indicators. Program training participants will learn how to develop the tools for their company. They are projects to be completed during the training program.
Implementing the tools and positively impacting the profitability of the company is a central part of the training.
The learning outcome is a solid understanding of financial statements and developing the ability to build & use a suite of financial tools for ensuring profitability growth.
2. Company Accountability Matrix (CA³M)
The CA³M is a roadmap for organizing and systemizing entire companies for smooth operations and growth. There are a surprising amount of ‘moving parts’ in any company and the CA³M delivers a proven methodology for monitoring and improving them. It also provides a system for systemizing companies.
Implementing the CA³M also involves a step-by-step process for effectively delegating accountability and responsibility into the appropriate levels for the company. Typically the largest expense for most companies is wages. Building a strong, engaged team is a project with valuable returns.
The learning outcome is demonstrated by a completed CA³M and the ability to effectively coordinate all of a company’s business activities including effective delegation. Plus understanding and using a system for efficiently systemizing companies to create a customized systems manual.
3. BRIDGE Marketing Practices
BRIDGE is a metaphor and an acronym for developing an effective marketing plan. To grow companies need to develop solid bridges to their target markets. Each letter represents a challenge or an assignment. BRIDGE Marketing focuses on companies that are already in business. The challenges are not researching for possible new products: there are plenty of university courses for that. This one concentrates on finding great customers for existing products and services. This is about developing customers and growing your business.
When all six challenges are completed it’s straightforward to create an effective marketing plan. During the training participants will develop and implement a marketing plan for their company.
The learning outcome Understanding the challenges involved in marketing and the demonstrated ability to build & implement a marketing plan that grows the business.
4. Company Promise
The Company Promise is the missing piece of the Mission, Vision, triangle. A Vision Statement describes where you would like the company to be a point in the distant future. A Mission Statement describes what needs to be done to get there. A Company Promise is who the company needs to be; or the first two are just pipe dreams.
All companies should be designed to profitably deliver value, a Company Promise succinctly describes the value and commits everyone on the team to delivering on it; every customer, every single time.
Implementing a new Company Promise into an existing organization is difficult. It involves sustained effort and many face-to-face conversations. The concept is easier with new hires. They can be informed during interviews that accepting the position means keeping the promise. Either way participants will be evaluated on how well they articulate and communicate the value they expect the company to deliver.
The learning outcome is developing the suite of three statements and effective implementing a Company Promise.
5. AR²T of Momentum
Business Momentum is about long range planning and problem solving when obstacles are encountered. The AR²T of Momentum is a four stage process that delivers consistent traction.
Participants will be implementing the AR²T of Momentum to create a long term strategic plan and to tackle current problems in the company.
The learning outcome is understanding and using a strategic planning process complete with a problem solving methodology.
Rock Solid is an experienced business coaching company based in Vancouver Canada. Experience has taught us that when most small to medium size business-people are shown a proven approach that works they will use it to build strong companies.
Our core strength is helping business-people, like you, reach the level of success you want.
Getting your company to perform the way you want it to—is both challenging and rewarding. Investing in some expert small business coaching along the way AND doing the agreed upon work is well worth the effort.
Rock solid companies are consistently profitable. Reaching this level of business success has a powerful impact on your lifestyle. Ask us how you can get there. We've found that many business owners are closer than they realize.
