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Applied Behavioral Design - 9-weeks LIVE Training (2021 Summer)

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Online / Class
Jun 24, 2021 - Jul 22, 2021
USD  399.00


Over 9-weeks, you’ll learn how to build psychology-driven technologies through a combination of two classes & LIVE tutorials. 

LIVE Tutorials: Applied Behavioral Design
This LIVE class guides you through the behavioral design process for any project you prefer. You’ll enjoy interactive lessons, experiential learning and an open virtual classroom where we go step-by-step through the design process from concept to prototypes. 

Course 1: Psychology for Digital Behavior Change
Our classic course on applied psychology covers 50 behavior change principles, psychological design patterns and the essential skills in translating psychology into creative technology. 

Course 2: Emotional Design Psychology and Neuroscience
This class approaches interactive design from a neuroscientific perspective. It covers the foundations of user cognition, perception and emotion with a focus on the motivational system that drives online behavior. 

You’ll receive a full training kit, design templates and behavioral science software that suggests psychological strategies for each of your audiences.

Those who complete the course earn certificates of completion with the option of taking the Mastery Certificate tests.

Join thousands of students who completed this course, including many beginners and top designers from Google, Facebook, LinkedIn, PayPal, Samsung, Salesforce and more. 



 Brian Cugelman, PhD (AlterSpark)

Since 1997, Brian has built an extensive career in social mobilization, digital engagement, and program evaluation. Brian obtained his PhD in Online Social Marketing with the Statistical Cybermetrics Research Group, a world-leading Internet research team. He obtained his Masters in Business and Computers.

He is published in JMIR, the world’s top e-health journal. The United Nations General Assembly has recognized the impact of his digital campaigning work. He has been invited to act as an expert advisor for the World Anti-Doping Agency, the Heart and Stroke Foundation, and the annual International Conference on Persuasive Technology. Even the Pentagon invited Brian to present his research on persuasive design to the Cyber Influence Project.

Special Offer

Save 25% off ALL training by the super early bird deadline before starts.
Use promo code: SUPER_EARLY25_2102


Jun 24, 2021 - Jul 22, 2021
Thu 01:00 PM — 03:00 PM
Jul 29, 2021 - Aug 12, 2021
Thu 01:00 PM — 03:00 PM
No. of Days: 5
Total Hours: 30
No. of Participants: 50
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AlterSpark provides training in digital psychology, emotional design, and data science for entrepreneurs, government, non-profit, and health agencies.
193 Augusta Avenue, Lower level, Toronto, Ontario, Canada M5T2L4
416 921-2055
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